How Animation is Helpful in a Presentation

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PowerPoint Presentations certainly make communication more effective and engaging. Be it a corporate manager who wishes to make a business proposal, a teacher who needs to give a lecture in class or an entrepreneur who needs to pitch his idea to investors. Presentations are all-pervasive in today’s world. As an audience, we come across many good presentations and plenty of not-so-good ones.

The thing that stands out for a visually more engaging presentation is the interactive nature of the content in it. For example, moving text, shapes and images are much more appealing than stationary ones. This is the point where the animation comes into the picture, pun intended. 

Presenters having animation skills are bound to have an edge over others. If you’re looking to learn basic or advanced level animation skills animation courses could be an enormous help.

Different ways in which Animation is useful to create better presentations are:

1.    Adding life to the presentation

Have you ever lost interest or just stopped following the presenter in the middle of a presentation? Psychology tells us that the human mind is always attracted to active things than motionless things. 
 
Animation adds movement to the objects on your slides and makes the audience more attentive to the information you are sharing. For instance, adding transition effects to the slides or creating entry and exit animations for texts and images on your slides is the basic way of making an engaging presentation.

2.    Presenting information in story-form

Giving a narrative to the information is like adding salt and pepper to tasteless food. Animation helps to weave a story around the information you are trying to propagate. 
 
For example, a teacher explaining principles of management would convey the lesson more effectively by using animated characters in the presentation than plainly inserting the text in the slides.

3.    Adding vibrant colours and eye-catching designs

Usually, colours and designs provided internally by presentation software are enough to create good presentations. However, specialized animated presentation tools can be used to give an impression of uniqueness or creativity. Professionals in creative industries are especially expected to use creatively built designs and templates in their presentations.

4.    Making Information more memorable

Visual information that is presented interactively is retained much better by the audience. For example, a manager presenting sales numbers by use of visual graphics instead of static numbers or graphs would have a higher chance of making the data memorable to the audience.
 
Animation is truly the key to creating extraordinary presentations. And that is the reason why people and companies hire animators to create professional presentations. If you wish to work as an animator, animation courses from a reputed institute could be helpful for you.